Portal
The branded portal is one of the core offerings of VSI. The portal is the
central administration, customization, and content delivery platform for our
various private-label products and services. Our portals consist of a
customizable branded homepage with numerous navigational and Information search
capabilities, it also includes over 100 categories of global news and numerous
brand specific content channels (i.e. exclusive and premium content that is
only available to our portal users). Each of our interest-specific main
channels contains multi-level sub-channels that cover a comprehensive range of
topics, including news, finance, cultural, entertainment, sports, dating,
shopping, and career. Other features of the portal include: calendar, RSS
feeds, blog area, maps, weather, chat rooms, portfolio, online shopping mall,
and up to 10 skins or portal templates.
The portal also contains targeted
advertising and related paid links which generate revenue for the company. All
of the portal's features and components are designed to address the needs of
our brands, customers, and advertisers - while allowing each individual user to
fully personalize their portal environment. By leveraging the Internet portal
as the central location of VSI's private label platform, our users can operate
and fully manage their suite of branded content (including editorial, audio,
and video) and communications products from this single, easily accessible
destination.